TORONTO, Sept. 9, 2009 – Sony today introduced a new line of ultra-thin BRAVIA™ LCD HDTVs featuring an advanced edge-lit LED backlight and exceptional contrast ratio of over 1,000,000:1.
The XBR10-series models also deliver full 1080p wireless transmission of high definition signals from a separate media box to a receiver embedded in the TV, allowing source components to be placed out of sight.
"BRAVIA is on the cutting edge of television technology and the XBR10 series pushes the limits of industry-leading, innovative features," said Ted Tokoro, senior director of television marketing for Sony of Canada Ltd. "Not only will this TV look striking when hanging on a wall, the wireless feature clears the clutter of components and messy tangles of unsightly wires, allowing you to hide components away across the room."
The XBR10 models also feature an Ethernet connection allowing them to directly access Sony BRAVIA Internet Video content using an existing broadband network. The platform offers one of the largest selections of free and premium movies, TV shows, sports, music and more from an array of partners like YouTube®, Yahoo! and Crackle.
Bravia Internet Widgets, powered by the Yahoo! Widget Engine, also expand and personalize the TV experience by adding on-screen applications that provide such information asweather reports, stock information, financial news, Twitter, and additional content.
The full HD 1920 x 1080 progressive (1080p) models also feature Sony's Motionflow™ 240Hz technology, which delivers exceptionally crisp and detailed images with natural motion. The Motionflow algorithm goes beyond traditional 120Hz technology by quadrupling the frame rate of conventional LCD TVs and interpolating three new frames.
The models are Digital Living Network Alliance (DLNA®) compliant, enabling easy access to digital photos, music, and video stored on a PC or other DLNA server using the XMB® interface and the TV's remote control. They also offer a USB input for displaying digital photos or playing digital video and music files from a USB storage device.
Other notable features include:
· BRAVIA EngineT 3
· 24p True CinemaT
· xross media barT (XMB)with enhanced 3D favorites Menu
· Internet powered TV Guide Onscreen
· BRAVIA SyncT
· 4 HDMI inputs
· RS232C
· Single PC, component, composite and component/composite selectable inputs
The XBR10 models exceed Energy Star® 3.0 guidelines for energy efficiency and use Sony's Light Sensor® technology to adjust backlight intensity based on ambient room light helping to save energy.
The KDL-46XBR10 and KDL-52XBR10 models will be available this October at Sony Style retail locations, www.sonystyle.ca and at authorized dealers across Canada for about $5,000 and $5,500, respectively.
Editors Note: Broadband Internet connection speed of at least 2.5 Mbps is recommended. A full screen display is not available for all Internet video. PC input resolutions may be limited. News releases and digital images with captions are available at http://www.sony.ca/presscentre
About Sony of Canada Ltd.
Established in1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition. Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.
Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses.
With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,200 employees support a network of more than 500 authorized dealers and 68 Sony Style retail locations across Canada.
Sony Canada is proud to support the communities in which it operates through corporate sponsorships of organizations that include the Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada.
For more information contact:
Candice Hayman
Sony of Canada Public Relations
Candice_hayman@sony.ca
(416) 718-5048 |
